AI Insights · Timothy · June 2023
Top 5 Wellness Apps on iOS in Australia: Q2 2023 Performance
Discover the performance of the top 5 wellness apps on iOS in Australia for Q2 2023, including trends in weekly downloads, revenue, and active users.
In the second quarter of 2023, the top wellness apps on iOS in Australia displayed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at how these apps fared.
Calm from Calm.com showed a steady revenue stream, starting at approximately $71.8K in late March and fluctuating slightly to end at around $62.9K by the end of June. Weekly downloads saw a decline from 4.9K in late March to about 2.2K by the end of June. Active users remained relatively stable, peaking at 55.9K in late March and closing the quarter at around 51.9K.
Headspace: Sleep & Meditation by Headspace Inc. experienced a consistent weekly revenue, with figures starting at about $48.2K and reaching a high of $52.4K mid-April, before ending the quarter at $45.4K. Weekly downloads fluctuated, peaking at 2.1K in early June. Active users saw a slight overall decline, from 25.1K in late March to around 21.5K by the end of June.
Sleep Cycle - Tracker & Sounds from Sleep Cycle AB saw a steady revenue, beginning at approximately $16.7K and ending at about $13.5K. Downloads remained relatively stable, ranging from 2K in March to around 1.4K by the end of June. Active users showed a slight decrease, starting at 44.4K in late March and ending at 41.1K.
Breeze: Mental Health by Basenji Apps experienced a consistent revenue trend, beginning at around $16.2K and closing the quarter at approximately $13.5K. Weekly downloads fluctuated, peaking at 4.4K in late May, while active users saw a high of 13.5K in early April and ended at about 11K.
ShutEye®: Sleep Tracker, Sound from Enerjoy Pte. Ltd. had a varied revenue pattern, starting at around $19.4K and ending at approximately $14.3K. Weekly downloads peaked at 5.3K in early May but dropped to 2K by the end of June. Active users showed a notable increase from 6.1K in late March to a peak of 7.1K mid-May, closing the quarter at around 4.2K.
For more detailed insights and data on these wellness apps, visit Sensor Tower.
